Thanks to Scott for kicking off this discussion and to Jay, Brian, 
George and RC for their comments.

I really had absolutely no idea on how much to charge (if anything at 
all) for TWM. I plucked $50 USD out of the air, which translates to 
only about 25 quid (pounds sterling). But, after reading your replies, 
I think I'll take the advice of my newly appointed CTA, Robert C, and 
set the starting price at $29.95. One sale per day should just about 
keep my Porsche 911 on the road.

Thanks boys.

:-bernie

PS. Please keep the feedback coming in: <bernie.w@...>